Author Archive

Tech Tips: Create a Strong Password Program for Your Agency

Tech Tips is a regular feature on our blog, courtesy of IIANC Technology Consultant, George Robertson, CISR. George has more than 25 years of experience in the insurance and technology industry, with 12 of those being a fellow independent agency owner. If there is one single thing any agency can do to better safeguard their data,

Do You Have a South Carolina Insurance License?

If so, new South Carolina regulations (that became effective January 1, 2019) may impact you! On May 9, 2018, South Carolina enacted the Insurance Data Security Act, which is modeled after the NAIC Insurance Data Security Model Law. Among other things, the legislation requires licensees (unless exempted) to develop, implement and maintain a comprehensive written

Tech Tips: Securing Your Agency Data By Securing Your Agency Wireless Router

Tech Tips will be a regular feature on our blog, courtesy of IIANC Technology Consultant, George Robertson, CISR. George has more than 25 years of experience in the insurance and technology industry, with 12 of those being a fellow independent agency owner. Many agencies are not aware that their own internal wireless router is not

Google Makes a Change in Local Search

7-Pack turns to a 3-Pack When performing a local search, Google used to display seven local businesses, now only three are displayed.  Consumers have the ability to select more local listings than the original seven by clicking on the icon at the bottom left of the screen. By reducing the 7-Pack down to a 3-Pack, this prevents

Six Tips to an All-Star LinkedIn Profile

LinkedIn has become the standard social media platform for business leaders to communicate, collaborate, and engage new customers.  Developing your own personal profile is essential to reaching key business contacts, potential clients and finding new opportunities. LinkedIn allows you to share information about your interests, accomplishments, and experience through recommendations, skills, experience, groups and posts. 

Google Goes Mobile… Have You?

On April 21, 2015, Google announced they are now measuring websites based on mobile-friendly access. Ok, so, what’s the big deal? What does this mean to you? In case you haven’t noticed, most people now have smart phones, tablets, and yes, even smart watches.  Gone are the days of looking up your information in the

How Do Consumers Find TrustedChoice.com?

  Many of us might wonder, “How do consumers find Trustedchoice.com?” Without the huge million dollar marketing budgets of the direct writers, how can we compete in the digital world? Well, Trustedchoice.com continues to expand their knowledge and expertise in the world of search engine optimization (SEO) and digital marketing to drive consumers to the

How to Improve Local Search

If you have not noticed, local search has become the dominant way search engines are displaying search results.  One of the main reasons for this approach is the massive amount of smartphones and tablets that are being used by consumers for on-demand searching.  Just take a moment and think about how we find information. Today,

Does My Agency Need a Security Plan?

Over the past decade, our industry has focused on disaster, perpetuation, workflow, and operational plans.  Each of these serves a purpose and is crucial to agency operations.   Security planning is no different.  As insurance agents, it is our responsibility to make sure that we protect our client information to the best of our ability.  Advancements

Great Ideas for Gathering More Reviews for Your Website & Social Media

As social media has begun to dominate our lives over the past few years, online reviews have become an important factor in how we select products and vendors. Consumers looking for an insurance agent to meet their needs is no different. As independent agents, we need to take the time to establish a strategy for gaining